Full bibliographic description

Metaphors in the text-worlds of commercial advertising / S. Kushneruk, O. Afanasyeva, M. Kurochkina, M. Mineeva // Science and Society : 4ht SGEM International Multidisciplinary Scientific Conference on Social Sciences and Arts (28–31 March, 2017) : Conference Proceedings / International Scientific Committi "Science and Society". – Vienna, 2017. – Vol. 1. – С. 133–140. – ISBN 978-619-7105-95-7.

ББК 81.411.2-51 + 81.432.1-51

Authors: Kushneruk, Svetlana; Afanasyeva, Olga (авт.); Kurochkina, Maria (авт.); Mineeva, Maria (авт.)

Keywords: язы­ко­зна­ние; дис­курс; дис­курс ре­клам­ный; рус­ский язык; ино­стран­ные язы­ки; гер­ман­ские язы­ки; ан­глий­ский язык; текст; тек­сто­вый мир; ме­та­фо­ра; кон­цеп­ту­аль­ная ме­та­фо­ра; ком­мер­че­ская ре­кла­ма

81

S40

Science and Society : 4ht SGEM International Multidisciplinary Scientific Conference on Social Sciences and Arts (28–31 March, 2017) : Conference Proceedings. Vol. 1. Language and Linguistics. Health Policy and Services / International Scientific Committi "Science and Society". – Vienna : Hofburg Congress Center, 2017. – 610 p. – Биб­лиогр. в кон­це ст. – Кн. на англ. яз. – ISBN 978-619-7105-95-7.

ББК 81я43 + 51.1я43